Have you thought about starting a podcast? If so, why haven’t you started? Is the feeling of not knowing where to start holding you back? Is getting the equipment to start holding you back? Maybe it is because you think that no one will listen? Or maybe you’re feeling overwhelmed because podcasting is something you’d like to do but you are unfamiliar with the industry.
Well, if you resonate with any of those questions then fear and doubt is holding you back and I want to help you overcome that. So, here are three reasons why you should start a podcast.
Build a Community with Your Podcast
Regardless of the topic you want to speak about, there is an audience for it, and the beautiful thing about podcasting is that you can build a community. When I started my podcast in 2022, I had no idea that it would be listened to globally. Currently, people in over 90 countries have listened to my show, so think about the potential that yours will have.
You have a unique voice, viewpoint, opinions, and experience – sharing them will attract like-minded listeners, which will create a sense of community around your podcast. With this community that you are creating you can build relationships, network, and even collaborate with some of your listeners. The possibilities are endless.
Let me give you one example of how my podcast led to a collaboration and then a leadership opportunity. I had the pleasure of being a guest on Life With Francy Podcast. Francy is from Puerto Rico but currently lives in Kansas. After being on her show I asked her to be on mine to talk about her immigration journey, so this turned into a collaboration.
From there she was invited to lead a monthly podcast networking event for Women in Podcasting Facebook Group. And she requested for me to be a co-leader with her! So for a few months at the beginning of the year, I was co-leading a podcast networking event. I got to meet other great podcasters and expert guests.
Multiple Sources of Income
Did you know that you can make money from podcasting? According to Forbes Advisors, there are eight ways to make money from your podcast.
- Affiliate Codes or Links
- Consulting or Coaching
- Sponsored Ads or Episodes
- Promoting your services or products
- Subscriptions or Memberships
- Advertising Networks
- Selling Merchandise
- Donations
Depending on which hosting platform you choose you can make money from ads with them. For example, Spotify has an advertising program where if you achieve 100 new followers every month they will pay you per listen.
Lastly, according to The Verge, podcasting will be a $4 billion industry by 2024, so there is plenty of money to be made.
Expand Your Skills
Podcasting requires a variety of different skills like recording (content creation), audio editing, video editing, public speaking, marketing, writing (descriptions and show notes), planning, organization, and more. As you dive into podcasting, you will develop and polish these skills, which can lead to more opportunities but also personal and professional growth.
Also, you can discover skills you didn’t even know you had with podcasting. For example, I didn’t know I was good at interviewing people until I started podcasting. I’ve gotten compliments before from my guests saying how I asked good questions and dove deep into subjects, but also I made them feel comfortable to be open and share details.
I Want to Help You Launch Your Podcast
If you’ve gotten this far and you are still not convinced or feeling overwhelmed about starting, I want to help you! I have a 6-week podcast course where I will walk you step by step on how to launch a successful podcast. The course covers everything from discovering your why, what’s your niche, choosing a format, creating the cover art, editing, equipment, scheduling, hosting sites, and more.
At the end of the course, you’ll be fully equipped to launch, with a plan, schedule, and knowledge of how to run a smooth podcast operation.
Podcasting is for everyone, whether you are a writer, business owner, content creator, author, photographer, or you want to do it as a hobby – still do it! As I said above, the possibilities are endless. Hope to see you in class!
With Love, Heidy
Check out my SEO Guide and Free Podcasting Resources at – https://stan.store/heidydelacruz
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Wow this is so well explained thanks for taking the time. I have often thought about this and I like how you explained the benefits of podcasting. A lot of great information here with helpful tips. Thanks for sharing!
Thank you so much for reading! If you are interested in launching a podcast, I do have course starting on Tuesday!